Freelancing available

About me

A passionate product designer dedicated to creating meaningful digital experiences that make a difference. I have more than 8 years of experience, specialized in design systems, product design, designops, tokens and branding.

Let’s work together

I'm a product designer with 7+ years of experience creating digital products for startups and established companies. I specialize in product design, interaction design, and design systems.

My approach combines data-driven insights with human-centered design principles to create products that are not only beautiful but also functional and accessible. I believe that great design should solve real problems and create value for both users and businesses.

Throughout my career, I've had the privilege of working with diverse teams and clients, from early-stage startups to Fortune 500 companies. This experience has taught me the importance of adaptability, collaboration, and continuous learning in the ever-evolving field of design.

When I'm not designing, you can find me exploring new coffee shops, reading about emerging technologies, or contributing to open-source design projects. I'm also passionate about mentoring aspiring designers and sharing knowledge with the design community.

Design

Visual Design

Design Systems

Information Architecture

Prototyping

Design Tokens

User Research

Component Libraries

Wireframing

Tools

Figma

Tokens Studio

Sketch

Miro

Framer

Webflow

Notion

Excel

Development

HTML

CSS

GitHub

GitLab

Drupal

Currently learning
  • Advanced Motion Design
  • AI-Assisted Design Tools
  • Design Leadership

Professional Experience

A journey through the latest impactful roles and meaningful contributions

Current role

July 2022 - Present • Madrid, Spain (Remote)

Senior Systems Designer

Bumble Inc.

Led the design and evolution of Cosmos, the shared design system for Bumble and Badoo, driving consistency and efficiency across platforms. Collaborated with cross-functional teams, implemented tokens using Tokens Studio, and scaled component libraries in Figma. Advocated for adoption through training and short videos.

Current role

April 2022 - Present • Madrid, Spain (Remote)

Freelance Designer

Beatriz Martins

Supported the creation and governance of design systems and DesignOps strategies for global clients across industries. Led projects in product design, e-commerce, and no/low-code solutions. Collaborated with teams in the US, UK, Switzerland, Portugal, and more.

Current role

June 2023 - Present • Lisbon, Portugal (Remote)

Figma Collaborator

Friends of Figma, Portugal

Community supporter and speaker for Friends of Figma Portugal, contributing to event planning, production, and mentoring. Helped organize both online and in-person meetups, promoting design knowledge and collaboration across the community.

Education & Certifications

Latest academic foundation and professional development

April 2025 • Madrid, Spain (Remote)

Design and Implementation of Design Tokens

Design Tokens in Spanish

Participants learned how to design and implement design tokens as the foundation of scalable design systems. The course covered token levels, management with Figma and Style Dictionary, and real-world governance challenges. It emphasized cross-platform consistency and collaboration between design and development teams.

September 2024 • Madrid, Spain (Remote)

A11Y Accessibility Course

A11Y Camp

This course focused on integrating digital accessibility into product design to improve usability and inclusivity. Participants explored how to bridge design and development, identify technical constraints, and propose effective solutions. Accessibility was framed as a critical business asset for reputation and compliance.

April 2024 • Madrid, Spain

DesignOps Course

Instituto Tramontana

The course explored how to manage and scale design within complex organizational ecosystems. It addressed coordination across diverse teams, workflow optimization, and sustainable practices. Emphasis was placed on continuous improvement to enhance collaboration, agility, and creative efficiency.

Salaries and income

An overview of key roles, earnings, and financial milestones along the way

July 2022 - Present

Bumble

69.597€ + 15% bonus + stock/year

Started with 57.000 + 12.5% bonus + RSUs. One time payment of 2.000€ after probation period completed. After one year, they raised me 2.8% which comes to a total 58.596€. On the second year, I got another raise, this time a substancial one to 66.959€ + 15% bonus. A few months later, got another raise which comes to a total of 69.597€.

April 2022 - Present

Freelance

Incremental/year

I started freelancing in 2022, where I got a net income of 21.096,36€ after taxes and expenses. In 2023, I got a net income of 30.392,43€. In 2024, I got a net income after taxes of 42.504,00€. As of this year (2Q), I have gained 8.603,58€ net total after taxes and deductible expenses.

August 2021 • July 2022

Sngular

28.000€/year

I got a substancial raise from my previous work to this one. I was able to work on a very large design system (Banco Santander) which gave me the knowledge on how to deal with international clients. The culture was great and so where the benefits, which was one of the reasons why it was so hard to leave.

July 2021

Redbility

21.000€/year

I was able to work on only one project during my short time there. The proposal was to start with 21.000€, and have a raise to 24.000€ after I completed my probation which never happened. The culture didn't fit my needs nor expectations.

September 2019 - July 2021

ALUXION

14.000€/year

My time here was super valuable as a junior designer, as I was able to work on multiple projects for different clients (international included). I didn't get a raise in my almost 2 years there, as COVID-19 hit 2 days before my annual salary revision. After 2 years, I decided to move to another company to get a better salary.

September 2019 - July 2021

Babel, Sistemas de Información

500€/month

My time here was super valuable as a junior designer, as I was able to work on multiple projects for different clients (international included). I didn't get a raise in my almost 2 years there, as COVID-19 hit 2 days before my annual salary revision. After 2 years, I decided to move to another company to get a better salary.

September 2019 - July 2021

Babel, Sistemas de Información

500€/month

My time here was super valuable as a junior designer, as I was able to work on multiple projects for different clients (international included). I didn't get a raise in my almost 2 years there, as COVID-19 hit 2 days before my annual salary revision. After 2 years, I decided to move to another company to get a better salary.

September 2019 - July 2021

PlugIn Studio

100€ to 200€/month

My time here was super valuable as a junior designer, as I was able to work on multiple projects for different clients (international included). I didn't get a raise in my almost 2 years there, as COVID-19 hit 2 days before my annual salary revision. After 2 years, I decided to move to another company to get a better salary.

September 2019 - July 2021

Chopo Artesanías, LDA

300€/month

My time here was super valuable as a junior designer, as I was able to work on multiple projects for different clients (international included). I didn't get a raise in my almost 2 years there, as COVID-19 hit 2 days before my annual salary revision. After 2 years, I decided to move to another company to get a better salary.

Conferences & Talks

Sharing knowledge and insights with the design community

Present

Spain Design Systems

A comprehensive collection documenting design systems from leading Spanish companies. This open-source project helps designers and developers discover and learn from Spain's design community.

Open Source

Build in Public

Design Systems

Community

2025

Inspect & Reflect: Human Interface Guidelines

I joined Maria Christley, Joey Banks, and Daniel Henderson-Ede to discuss Apple’s Human Interface Guidelines. We explored how the new Liquid Glass aesthetic is influencing design systems and how it's being adopted across Apple’s ecosystem.

Apple HIG

Liquid Glass

Cross-platform Design

2025

Measuring Love: Data and Metrics in Bumble's Design System

A Design System without metrics is like a dating profile without matches. I shared how we measure adoption at Bumble, what data we track, and how it guides our decisions. Beautiful design means little if no one uses it.

Metrics

Adoption Tracking

Data-driven Design

2025

Talk

Design System Talks

2025

Webinar

Unboxing Salesforce Design System

2025

Webinar

Inspect & Reflect: Nord Design System

2024

Interview

How did I get there? with Beatriz Martins

2024

Podcast

What the hell is design? Design, Design Systems and DesignOps

2024

Presentation

The Revolution of Creating a Design System Workflow

2024

Webinar

DesignOps Talx Adevinta #13 – Design Tokens (Colors)

2024

Webinar

Synergy Unleashed: Design Systems and AI Solutioning

2023

Webinar

Unboxing Design Systems – Apple Human Interface Guidelines

2023

Podcast

Design Systems in Practice with Beatriz and Pablo

2021

Webinar

Presentation of Beatriz Martín Project (Sngular)

2021

Interview

Interview with Beatriz Martín, Senior Design Systems Designer