Info – Beatriz Martins

Our Services

We are not a simple design studio, we do what your product company needs with the best quality.

Design Systems

Design systems are foundational for creating cohesive and scalable products. By developing and maintaining design systems, I ensure consistency in user interfaces across all platforms and teams. This includes building a library of reusable components, establishing clear guidelines, and promoting best practices to foster collaboration between designers and developers, ultimately improving efficiency and reducing redundancy.

UI Component Libraries

Guidelines Documentation

Consistent Visual Language

Cross-Platform Scalability

Developer Collaboration

Tokens Specialist

As a tokens specialist, I bridge the gap between design and development by using design tokens to create a more dynamic and adaptable design framework. Design tokens are the smallest units of a design system, representing everything from colors to typography, and spacing. By focusing on tokens, I help ensure that design elements are consistently applied and easy to update, enabling seamless scalability across various platforms and devices. This work will include working with Tokens Studio to provide a json file ready to be implemented by engineers.

Color and Typography Tokens

Spacing and Layout Tokens

Cross-Platform Integration

Design-to-Code Handoff

Themes & White Labels

Tokens Studio Management

Product Design

My approach to product design focuses on creating user-centric digital experiences that solve real problems. From conducting user research to prototyping and user testing, I work through every stage of the design process to deliver intuitive and engaging interfaces. My goal is to build products that not only look great but also function smoothly, addressing both business goals and user needs.

User Research

Wireframes and Prototyping

UI/UX Design

Usability Testing

Product Iteration

UI Kit

Designops

DesignOps streamlines design workflows and optimizes processes, allowing design teams to work more efficiently and effectively. By implementing them, I focus on improving cross-functional collaboration, standardizing tools and processes, and ensuring alignment across teams. This ensures that design teams can scale their efforts while maintaining quality and consistency across projects.

Design Workflow Optimization

Tool and Process Standardization

Cross-Team Collaboration

Performance Monitoring and Metrics

Design System Integration

Brand Identity

Crafting a brand identity involves defining and creating the visual and emotional elements that make a brand recognizable and unique. From logos to typography and color schemes, I work to develop a cohesive brand experience that aligns with a company’s values and resonates with its target audience. A strong brand identity helps differentiate businesses in the market and build lasting connections with customers.

Logo Design

Brand Guidelines Development

Color and Typography Systems

Brand Strategy & Messaging Alignment

Visual Assets for Digital and Print Media

I am Beatriz Martins, a multidisciplinary designer with more than 7 years of experience, specialized in design systems, product design, designops, tokens and branding.

Thank you for all your hard work so far, we really are so happy working with you. You have brought our idea to life and it looks amazing, we always get compliments of how great the UI looks. Looking forward to carrying on the journey

HOW DID I GET THERE? ✸ WITH BEATRIZ MARTINS

What the f*** is design?

Product Fest | The Revolution of Creating a Design Systems Workflow

DesignOps Talx Adevinta #13: Beatriz Martins - Design Tokens (colours)

Synergy Unleashed: Design Systems and AI Solutioning

Unboxing 📦 Design Systems - Episode 4

Design systems in practice with Beatriz and Pablo

Presentation of Beatriz Martín project (Sngular)

Interview with Beatriz Martín, Senior Design Systems